Robert J. Davidson, Dealer Development Director, Beasley Tire Service

Robert J. Davidson, Dealer Development Director, Beasley Tire Service

During her time with Beasley Tire, I experienced a most positive shift in professionalism in our staff that dramatically changed the work environment. I was a senior manager for Michelin Tire for 22 years and have been in the tire business for 41, so I have worked with many types of professionals. My objective at Beasley Tire was to grow the business. Brea would listen to my ideas, analyze what systems needed to be involved then build the programs to make it happen. Breana built a program that was so easy to use that our store managers could become autonomous. The store manager would estimate sales and COGS to determine gross profit by month then insert these numbers on a spreadsheet Brea built. Within seconds a P&L was captured for the location that would download all expenses (approximately 90-line items) for the manager’s review. If the manager was not satisfied with the profit margin, all he had to do was adjust his initial forecast. Once our 8 locations were satisfied, all P&L’s would be merged into a Total Company P&L. This is unheard of in the industry. Brea has many talents that will assist a company’s growth.

Leave a Reply

Your email address will not be published.